Alex is a former professional ice hockey coach turned systemic team and leadership development coach.

Founder of CARPE Coaching™, he holds dual accreditation with EMCC and ICF. 

With over two decades of global performance coaching, Alex is a trusted partner to senior executive teams and leaders across the EU, Switzerland, the UK, Canada, the USA, South America, Asia, and beyond.

As the creator of the CARPE Coaching™ methodology, he helps teams and leaders close the gap between human capital investment and the results organisations demand.

Originally from Toronto, Canada, and holding both Canadian and German citizenship, Alex now lives with his family in Nantes, France.

As a Master Instructor with the Oxygen Advantage. A former professional rugby player, accredited UKSCA Strength & Conditioning coach, NASM performance enhancement & corrective exercise specialist he is on a mission to make breathwork a normal part of our everyday lives.

"In 2013 a traumatic brain injury and a seizure on the rugby pitch forced me to retire from professional rugby and also impacted my breathing patterns negatively for years. It can be simple day-to-day stress or poor habits that have built up over a long time that have changed your breathing patterns but what I know is that if I can change mine after my head injury you can improve yours too.

My passion for sports and sharing what I wish I knew back when I played, has led me to work with professional athletes and teams in a variety of sports like rugby union, football, triathlon, mountain biking, swimming, athletics at national and international levels."  

 Jeff Salzenstein is a former top-100 world-ranked tennis player, two-time Stanford All-American, national champion, and team captain who has competed at the U.S. Open, Wimbledon, and the French Open. 

Today, he’s an executive performance coach, speaker, and entrepreneur helping leaders and teams Own Their Zone™, unlocking elite performance and resilience under pressure. With 25+ years of experience in high-stakes performance, Jeff equips high-achievers to expand their mental, physical, and emotional capacity, sharpen focus, prevent burnout, and lead with confidence. 

His Own Your Zone™ framework draws from elite sports to help leaders sustain energy, thrive under pressure, and build cultures that last. Jeff’s journey, from injury setbacks to reinvention, fuels his mission to help others perform at their peak, without sacrificing well-being. 

Jelena Janicijevic, a former kickboxer turned professional boxer, has built a remarkable career through determination and skill. She transitioned to boxing in 2015, facing early challenges including a loss in her professional debut in France. Undeterred, she earned multiple victories and, in 2022, captured the European female lightweight title after a hard-fought rematch against Oleksandra Sidorenko. That same year, Jelena made history by winning Serbia’s first-ever senior medal at an International Boxing Association event, taking bronze at the European Amateur Boxing Championships. She has also competed at the IBA Women’s World Boxing Championships, demonstrating her resilience against some of the world’s top fighters. Known for her grit, discipline, and relentless pursuit of growth, Jelena now inspires others by sharing her journey and helping athletes discover their own strength and potential.

 Jon Giesbrecht is a mental performance coach and player development leader helping basketball athletes overcome overthinking, inconsistency, and self-doubt, so they can play free under pressure. 

With over a decade of experience at the high school, collegiate, and pro levels, Jon is currently the Director of Mental Performance for the Vancouver Bandits (CEBL). He’s worked with NBA, NCAA, U SPORTS, and international athletes, plus supported Team Canada and guided over 50 players to the college level. Having faced anxiety and burnout as a young coach, Jon brings deep empathy and proven tools to help athletes build unshakable confidence. His signature Play Free program blends mindfulness, emotional regulation, and identity work to drive breakthrough results. Whether through mentorship, workshops, or his Free Your Mind Journal, Jon’s mission is to help athletes win more and stress less by building a mental game they can trust. 

Mike Blom is a 5th Degree Black Belt and 4x Team Canada representative in Taekwon-Do, known for his grit, humility, and relentless pursuit of growth. Competing on the world stage has shaped Mike into more than an athlete—it’s made him a teacher of mindset, discipline, and resilience.

Through decades of competition and coaching, he’s learned that confidence isn’t about never losing—it’s about never staying down. His message to young athletes is simple but powerful: “You don’t have to start as the best, you just have to start.”

 Seth Pepper is a world-class athlete turned high-performance mental coach whose journey proves the power of mindset and resilience. A late starter in the swimming world, Seth didn’t begin competing until age 14, yet within six years, he rose to the top of collegiate and international swimming. His success was driven by mental training, visualization, and an obsession with human potential. 

After retiring from competition, Seth founded a coaching firm that now serves Olympians, world champions, CEOs, and creatives. He specializes in guiding elite performers through high-stakes, high-pressure environments using the same mental frameworks that fueled his own record-setting career. 

Seth is sought after for his rare ability to help people access what he calls their “Unlimited Potential”, equipping them to perform at their peak when it matters most. 

 Shawnee Harle brings over 27 years of elite coaching and leadership experience to the table, as a two-time Olympian and former Assistant Coach for Team Canada Basketball. Armed with a Master’s degree in Coaching Studies, she is a Chartered Professional Coach (ChPC) with the Coaching Association of Canada, and serves as both a Master Coach Developer and Master Learning Facilitator for the National Coaching Certification Program. 

Shawnee is now a sought-after mental toughness coach who teaches athletes how to face their feelings, shift mindset, and choose courageous action to perform under pressure. Her work goes beyond sport to empower individuals and teams to thrive through emotional storms, turning adversity into strength. 

Connect with Shawnee:

Website

IG

James and Chantal Rorke have been the steadfast pillars behind their son, Olympic cyclist Tyler Rorke, offering a unique window into parenting at the highest levels of youth sport. 

Grounded in mental performance principles, they learned early that their role was not to steer the journey, but to create a nurturing environment where Tyler could grow through challenges. From guiding him through relentless training and competitions amid pandemic disruptions, to balancing financial restraints and equipment limitations, they leaned into resourcefulness, trust, and discipline.

As parents, they've championed joy and passion over medals, believing resilience stems from the process, not just podiums. Their story leaves other families inspired to parent with intentional empathy, setting up athletes to thrive as confident, purpose-driven people, both on and off the track.

Tyler Rorke is a Canadian Olympic cyclist known not just for his explosive speed and stamina, but for his unshakable mental game and relentless pursuit of growth, on and off the track. Representing Canada on the world stage, Tyler has become a symbol of grit, discipline, and what it means to bet on yourself when the odds are steep.

From his early days riding with his local club team, KW Cycling Academy, to standing on the start line at the Olympic Games, Tyler’s journey has been anything but easy. Burnout and mental fatigue has tried to derail him, but each setback became fuel. His career is built on intentionality, resilience, and a deep commitment to turning pain into purpose.

Tyler now shares his story with athletes, and families; demystifying the path to elite performance and advocating for a new kind of strength: one that’s rooted in mindset, vulnerability, and self-trust.

Follow Tyler on IG